ADE GUNA SUTEJA. Machine Learning-Based Customer Segmentation and Behavioral Analysis Using K-Means Clustering. Journal of Computer Science and Research (JoCoSiR), [S. l.], v. 3, n. 2, p. 52–57, 2025. Disponível em: https://journal.aptikomsumut.org/index.php/jocosir/article/view/83. Acesso em: 26 dec. 2025.